Top 5 Film & Television Apps Performance in Central America - Q1 2023

During the first quarter of 2023, the top 5 Film & Television apps in Central America showcased diverse trends in downloads, revenue, and active users. Below is a detailed analysis of each app's performance based on Sensor Tower data.

Disney+ saw a fluctuation in its weekly revenue, starting at around $610K and peaking at approximately $737K in the first week of January. Downloads started strong at 251K, reaching a high of 258K in the same period, but later declined to 179K by the end of March. Active users showed a gradual decline from 2.86M to 2.22M throughout the quarter.

HBO Max: Stream TV & Movies exhibited a steady rise in weekly revenue, beginning at $306K and peaking at about $564K by mid-March. Downloads fluctuated slightly, starting at 194K and ending at 177K. Active users increased from 2.41M to a peak of 2.71M in late February before dropping to 2.25M by the end of March.

Star+ maintained a consistent weekly revenue, ranging from $124K to $183K. Downloads varied, starting at 160K, peaking at 185K mid-January, and ending at 110K. Active users showed a slight increase, peaking at 2.26M in late February, before stabilizing around 2.02M by the end of March.

ViX: TV, Fútbol y Noticias experienced significant growth in weekly revenue, starting at $99K and reaching a peak of $212K in early January. Downloads saw a substantial increase from 246K to 581K by late January, then fluctuated to 253K by the end of March. Active users rose from 1.59M to a peak of 2.48M in mid-January, ending the quarter at 1.85M.

Crunchyroll had a stable weekly revenue, averaging around $120K to $140K. Downloads ranged from 72K to 126K, with active users fluctuating between 659K and 736K throughout the quarter.

For more in-depth insights and detailed analytics, visit Sensor Tower.